Earlier this year, we posted 28 ideas for marketers to use as a starting point for scripting radio copy. We suggested writing your radio commercial from the perspective of an all-seeing security camera (which might see an amazing benefit to your brand or a flaw in your competitor). Or the world’s oldest grandmother (who’s been around long enough to see everything). Or the guy who showed up a day late to patent Velcro (“I may have missed that opportunity, but I won’t miss this one”).
We received terrific feedback to that post. So here are another couple dozen quirky vantage points that you might consider – if not for the lead voice in your next radio commercial, then as a creative exercise to let you see your brand through the eyes of another. Have fun!
Script a radio commercial from the perspective of…
Still stuck? Call us and we’ll brainstorm another dozen alternatives.