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November 21, 2016
Published by Mark Lipsky at November 21, 2016
You’ve probably seen the latest Burger King TV ad where two twenty-somethings sit side by side eating pancakes. He asks, “What would you do for three […]
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April 15, 2014
Published by Mark Lipsky at April 15, 2014
Think of all the times in a day you get distracted and lose your train of thought. The phone rings. A dog barks. A wafting scent […]
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July 30, 2013
Published by Andi Lovett at July 30, 2013
I was recently at a graduation party and I asked the host for a cup of ice. When her son brought me a cup filled with […]
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May 14, 2013
Published by Mark Lipsky at May 14, 2013
The calendar might say May, but some of the best radio sponsorship opportunities have already been snatched up for the 2013 NFL and NCAA football seasons. […]
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May 7, 2013
Published by Ian Cohen at May 7, 2013
There’s no denying it. We live in an instant gratification, results driven, I-want-it-now, what-have-you-done-for-me-lately world. For proof, just look at all the TV shows that were […]
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March 12, 2013
Published by Barbra Tabnick at March 12, 2013
This past week, and probably every day for the past few years, Kim or one of the other Kardashians has been a top story on Yahoo’s […]
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March 5, 2013
Published by Mark Lipsky at March 5, 2013
What do you want? That’s the big question that propels us through our days and nights, making the choices most likely to lead us to the […]
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February 26, 2013
Published by lisa sable at February 26, 2013
Every time I set up a first time DR radio test with a new client, our ultimate goal is to identify those radio stations and properties […]
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January 22, 2013
Published by Ian Cohen at January 22, 2013
There are a LOT of things I just can’t wrap my mind around. String theory. The vastness of space. Reality TV One thing I’ll never understand […]
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