Account Services Archives | The Radio Agency

November 27, 2012

Published by The Radio Agency at November 27, 2012

Holiday Retail Sales Spike with Holiday Radio

I realize that some people haven’t put away their Halloween pumpkin décor and that Thanksgiving turkey leftovers may still fill the frig, but on November 11th […]

February 5, 2013

Published by The Radio Agency at February 5, 2013

Hey Radio Advertisers…Customer Ratings Go Both Ways

For my millions of adoring Blog fans, you all know that my passions include shopping, sports and Christmas. Somehow I find a way to include them […]

March 4, 2014

Published by The Radio Agency at March 4, 2014

Get the Last Word

Millions of people go shopping every day in the United States. Whether it’s for food, clothing, home goods, or electronics people are consciously choosing which stores […]

May 21, 2013

Published by TRA News at May 21, 2013

CNN Report Ponders the Future of Music Radio

The Radio Agency was privileged to be one of several sources interviewed for last week’s CNN.com report on the past, present and future of music radio, […]

May 9, 2017

Published by The Radio Agency at May 9, 2017

What Every Advertising Media Client Deserves

First and foremost, you deserve an agency that gets to know you and your business before coming to you with ideas on the best way […]

June 10, 2014

Published by Andi Lovett at June 10, 2014

Key Questions for Success on Radio

As with any advertising campaign, it is important to understand what you’re trying to achieve as well as the results you can expect. There are a […]

May 13, 2014

Published by Toni Anastasia at May 13, 2014

What if Radio and Direct Mail Had a Baby?

Congratulations! It’s a healthy, happy ROI! We know that radio can capture a consumers attention while at work at their desk listening to Slacker, iHeart or […]

August 9, 2016

Published by Mark Lipsky at August 9, 2016

RADIO IS NOT AN AFTERTHOUGHT. RADIO IS A PRIMARY DRIVER.

When my partners and I formed a national, “radio only” advertising agency in 1993, I was offered polite words of encouragement and a couple of invitations […]

June 3, 2014

Published by Mark Lipsky at June 3, 2014

In Praise of Radio Personalities

A well-written blog by Mark Ramsey recently posed and answered the question, “Why do radio personalities exist?” Beyond the prose, Ramsey rattled off 16 valid reasons […]