AUDIO ADVERTISING AGENCY

For 30 years, The Radio Agency has helped companies and brands put the power of audio advertising to work to increase market share and drive revenue. Whether you’re targeting B2B or B2C, locally or nationally, direct response or branding, we can help tell your story and generate results.

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How We Work

We leverage the four platforms of audio – AM/FM, Satellite, Streaming and Podcasts – to deliver the results you define as “success.” With a 100% focus on audio advertising, we aren’t distracted by other marketing channels. Our singular passion for audio is what sets us apart, and why businesses turn to us when they want to be heard.

How fast do you want to grow?

How much success can you handle? Tell us about your goals and your challenges. We’ll create an audio campaign to help you get there, monitor its performance and scale at a pace you’re comfortable with.

READY TO GET STARTED?

Call us or fill out our form, we’ll review the process together and determine how we’ll deliver results for your business. Your customers are listening. Let your voice be heard.

Podcast Advertising: Is It Right For Your Brand?

Back in the 1980s, radio advertisers turned somersaults when qualitative research helped them find radio stations that were 6% more likely than the competition to reach college graduates. Today, such a broad statistic is laughable, as third-party data now makes it possible to deliver an audio ad to (for example) Women 35-44 who are employed part-time, have a child aged 11-15 in their houseold, and have been to a Dairy Queen location in the past 90 days.

IMPOSSIBLY SOUND TARGETING

Back in the 1980s, radio advertisers turned somersaults when qualitative research helped them find radio stations that were 6% more likely than the competition to reach college graduates. Today, such a broad statistic is laughable, as third-party data now makes it possible to deliver an audio ad to (for example) Women 35-44 who are employed part-time, have a child aged 11-15 in their houseold, and have been to a Dairy Queen location in the past 90 days.

Why Podcasts are the Best Advertising Channel for Startups

For startups looking to kickstart their brand awareness and credibility, podcasts offer a unique and effective platform to reach and engage with their target audience. Here’s why: