Digital

February 10, 2015

FINDING YOUR DIGITAL MUSIC SOUL MATE

Are you tired of listening to the same old CDs you found shoved under the seat in your car? Ready for some new music to listen […]
November 5, 2013

Another Streaming Music Service? Count YouTube In!

Although not officially confirmed, YouTube is expected to launch a music streaming service with videos included, by the end of 2013.  The service is expected to […]
July 22, 2014

Digital Downloads Down; Streaming Music Soars

The way in which people consume music is ever-evolving. Personal ownership started with vinyl records, then transitioned to 8-tracks and cassettes. Along came the 1980s and […]
January 6, 2015

Brought to You by…. You!

In this time of tremendous competition and inherent consumer savvy [they know when they are being sold to], what is one of the most important challenges […]
July 26, 2016

Are Podcasts The Future of Radio Advertising?

If you have a marketing message to deliver to a specific audience, you should seriously consider the potential of podcasts.  Topics run the gamut from A […]
December 18, 2018

Your Guide To Podcast Advertising

The numbers are astounding.  In October 2018, Americans downloaded or streamed over 550 million podcasts, accounting for roughly 80% of all podcast listening worldwide.  The 2018 […]
November 25, 2014

Here Comes Your Uber.  It’s Playing Your Spotify.

As of Friday, November 21st in select cities, Spotify Premium users are now able to stream their favorite playlists in enabled Uber cars, giving its radio […]
January 13, 2015

RADIO SEX

Sex sells.  Just ask anyone in advertising.  It might be subtle or full frontal assault, but the allure of sex attracts and commands attention. On the […]
January 27, 2015

TEENS’ AUDIO STREAMING TOPS AM/FM

A new study by Edison Research shows that American Teens now spend more time with streaming audio services like Pandora and Spotify than they do with […]