December 30, 2014

Radio Fun Facts !!

While our writers enjoy the holiday week off, we thought we’d share some interesting, historical and nonsensical Fun Facts about our favorite sound entertainment and advertising […]
December 23, 2014

24 Creative Copy Ideas

Earlier this year, we posted 28 ideas for marketers to use as a starting point for scripting radio copy.  We suggested writing your radio commercial from […]
December 16, 2014

Advertising’s CRAZYaffordable Celebrity Endorsement

As a marketer, you probably don’t give much thought to podcasts as a messaging platform unless you’re a fan of podcasts yourself.  And that’s an injustice […]
December 9, 2014

And Now, On with the Countdown

We love a good countdown. A NASA rocket launch.  New Year’s Eve at 11:59PM.  And, on radio, where the countdown has a special place of its own. […]
December 2, 2014

Too Busy to Procrastinate

Just “yesterday,” I was planning ahead for the upcoming year. 2014 was going to be the year that I would complete everything on my to-do list […]