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March 1, 2012

Technology Is Not Just For Kids

Thanks to technology, radio is more portable than ever and can be accessed over the air, via Satellite, online, and via a mobile device such as […]
February 28, 2012

Pandora Has A New King….CMO Simon FlemingWood-

Pandora has been around for 10 years. But there’s a new kid in town, Chief Marking Officer, Simon Fleming-Wood. We wanted to find out why the […]
February 16, 2012

Price Pressure In Advertising

Over the last two weeks, there has been a lot of conversation in the advertising community about statements made by Proctor & Gamble CEO Robert McDonald […]
February 14, 2012

Don’t Touch That Dial! …Turns Out They Aren’t

Super Bowl Sunday is the one day a year that the commercials are almost as important as they show they are interrupting. The other 364 days […]
February 9, 2012

Is Myxer Social Radio the Next Big Streaming Music Giant?

Myxer.com, a leading site for ringtones and media for phones, is mixing it up, entering the streaming music space. With the launch of Myxer Social Radio, […]
February 7, 2012

Converting Clickers to Customers via Mobile

It was recently announced that Apple is the most valuable company in the world, even bigger than ExxonMobil, in part, because it sold more than 411,000 […]
February 2, 2012

Eureka!

What’s the most powerful thing known to man?  It’s not a WMD or a ruler of a country.  It’s not a massive earth mover on a […]
January 31, 2012

50 Ways To Write A Radio Commercial

Just for fun, I decided to list all of the different ways to write a radio commercial.  Straight Read.  DJ Endorsement.  Single testimonial.  Talking animals.  Letting […]
January 26, 2012

The Future Is In The Clouds: Digital Radio Platforms, 2012 Edition

Cloudy with a chance of meatballs….no wait; cloudy with a chance of MUSIC. That’s it. Apparently, 2012 is the year for cloud-based streaming of music. We […]