Blog

December 11, 2012

Radio Commercials: Grab ‘Em Upfront

Greetings and salutations.  Since this is the time of year lists gets published and people take a look back at the year that was, I thought […]
December 4, 2012

Four Tips to Stop A Creative Block

At some point or another you may experience a creative block. You may try and try, but you just can’t seem to find an answer to […]
November 20, 2012

Last Minute Holiday Spending On Radio

Giving, giving and more giving.  That’s what the next four weeks is all about.  So, listen up brands with leftover advertising dollars. No, it’s not too […]
November 15, 2012

Radio Advertising Tricks On Pandora

With more than 59 million active weekly listeners, Pandora Internet Radio has staked its place as a sizable source of audio entertainment for American consumers.  Based […]
November 13, 2012

Apple Radio Readies 2013 Launch

Every year Apple releases a new product, regardless if we consumers want or need another technology device. Yet, we still find a way to purchase the […]
November 8, 2012

Using Trigger Events On The Radio

By now you’ve probably seen the terrible pictures of the damage from Hurricane Sandy to the East Coast. Before we talk about using trigger events on […]