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October 22, 2013
Published by Greg McGlone at October 22, 2013
In uncertain times, it’s important to have a solid advertising plan in place going into 2014. If you’re still trying to figure out where radio fits […]
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June 18, 2013
Published by Greg McGlone at June 18, 2013
When it comes to AM/FM radio – where 92% of all Americans tune in every week – Arbitron Radio Ratings have been the “be all, end […]
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February 12, 2013
Published by Greg McGlone at February 12, 2013
I will freely admit that I am a lifelong hard rock and heavy metal fan. Here in Philadelphia, much to my disappointment, we are down to […]
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August 21, 2012
Published by Greg McGlone at August 21, 2012
I was reading a blog the other day by Muhammad Yasin (on the MarketingProfs.com website) about how to write a blog more worthy of reading. Yeah, […]
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July 5, 2012
Published by Greg McGlone at July 5, 2012
Here I go again with yet another sports analogy, but hey you have to go with your strengths, right? As we approach the halfway point of […]
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May 17, 2012
Published by Greg McGlone at May 17, 2012
It’s hockey playoff season. Once upon a time I was addicted to the NHL, especially my New York Rangers. Over the years I weaned myself off […]
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March 27, 2012
Published by Greg McGlone at March 27, 2012
Don’t you just hate when a cheesy 80’s song pops into your head and stays there all day long? I apologize in advance if this is […]
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February 14, 2012
Published by Greg McGlone at February 14, 2012
Super Bowl Sunday is the one day a year that the commercials are almost as important as they show they are interrupting. The other 364 days […]
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January 19, 2012
Published by Greg McGlone at January 19, 2012
Back in another career lifetime, I vividly remember having to present the results of a research study I had commissioned to the very daunting CEO of […]
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