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October 21, 2011
Published by kathleen poliski at October 21, 2011
During tough economic times, companies tend to cut their advertising budgets. That kind of thinking might actually hurt companies in the long run. In America, where […]
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October 18, 2011
Published by kathleen poliski at October 18, 2011
It would be totally rad. I guess that’s why Thomas McAlevey created Radical.FM. This newborn personal online radio service came to town in early June and […]
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October 14, 2011
Published by drew kondylas at October 14, 2011
This past weekend, I was at the mall with my kids and did a double take when I saw a store fully donned in Christmas lights. […]
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October 11, 2011
Published by lisa sable at October 11, 2011
“It’s not that I’m so smart, it’s just that I stay with problems longer.” – Albert Einstein One of the great minds of modern science summed […]
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October 7, 2011
Published by Barbra Tabnick at October 7, 2011
One-to-one engagement is today’s mantra! Build your fan base and engage them. Make it personal. Hasn’t radio been doing this for decades? Of course! As a […]
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October 4, 2011
Published by roshanda johnson at October 4, 2011
It’s no secret that the auto industry isn’t exactly booming. The state of the economy naturally impacts large purchases. Just last month, Ford lowered its 2011 […]
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September 30, 2011
Published by Greg McGlone at September 30, 2011
Have you ever walked up to the register to make a purchase and had the salesperson say to you, “I’m sorry but I can’t take your […]
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September 27, 2011
Published by lisa sable at September 27, 2011
A feature story in last week’s Wall Street Journal centers on the shrinking size of the national TV audience at a time when TV advertising rates […]
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September 23, 2011
Published by Andi Lovett at September 23, 2011
When it comes to creative, everyone has an opinion. Ultimately it’s the client’s opinion that matters. But what can you do when the client is flat […]
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